Salesforce x Tokyo Rainbow Pride 2019
Salesforce, the leading cloud-based software company from San Francisco, has been supporting the LGBTQ+ community since day one, so it was only fitting that they be part of the biggest day for the Japanese community: the Tokyo Rainbow Pride.
Following the concept of Matsuri (a Japanese traditional festival), Salesforce’s TRP booth was covered in chōchin lanterns, hand-painted by calligrapher/drag queen/LGBTQ+ community influencer Maaya Wakasugi (www.maayamaaya.com), and housed five live HANAYUI performances (Ikebana flower art on hair) by Hanayuishi Takaya (http://takaya.boo.jp). All in all, a proud celebration of Pride, the Japanese, campy way.
Salesforce’s booth turned out to be a must-see attraction in the 2019 TRP, welcoming more than 3,700+ visitors in just two days, and was featured in several national and international media outlets.